What Information Do We Need Before Your Listing Shoot?

Introduction

A productive listing shoot starts with clear information. Beyond choosing a service, we need to understand where we are going, how we will access the property, and what the marketing should communicate. Preparing those details helps connect the shoot to the listing's actual strengths instead of relying on a generic presentation.

Start with the service and property size

Begin at Book a Shoot and choose the service that matches your needs. For Real Estate Photography, pricing is based on square footage and starts at $125. Select the property's size when booking; homes over 6,000 square feet are quoted. If you are planning an agent-led video, describe your on-camera role before the shoot so the scope matches the appropriate video service.

Provide the listing and access details

Use the address of the property being photographed or filmed. We also collect optional lockbox or access information and special instructions. Include relevant details that help us understand how entry will be arranged or what needs attention at the location. Keep those instructions specific to the shoot. The listing address also matters for travel: Google Maps drive time from our Erie studio determines the applicable travel policy.

Give the video a clear marketing direction

For listing videos, prepare a description of the buyer persona, including relevant work, family, and interests. Identify the top three to five selling features, known buyer objections, school district, and asking price. We also ask how you heard about us. These details provide context for the property rather than simply filling space in a form. A flexible room may matter because of how a likely buyer would use it; a neighborhood feature may matter because of the lifestyle it supports.

Separate project information from home preparation

Access instructions and marketing details do not replace preparing the property itself. Our Free Resources page already offers a Listing Photo Prep Checklist, so that is the better companion for sellers getting the home ready. This article focuses on the information we need to plan the work. If you have an important scene, music preference, or special request, raise it before filming so we can establish the agreed scope rather than treating it as an after-delivery addition.

Next step

Gather the property details and review services at https://www.reachmediaproductions.com/book-a-shoot. For the existing home-preparation guide, visit https://www.reachmediaproductions.com/resource-page. If your project does not fit a standard option, send the details through https://www.reachmediaproductions.com/contact before booking.